Affordable American Air Conditioning and Heating logo design was created for our client located in Huston, Texas who wanted an all American looking logo design.

Affordable American Air Conditioning and Heating Company services and installs Air conditiong and heating equipment in Huston and other major cities in Texas. To create this Texas logo design, and with the limited information give to us by the client, our logo designer, had to rely solely on research into the market segment and previous experience working with heating companies identities.

Using the red and blue of the American flag colors, our logo designers created 10 different logo concepts for this client. An abstract heating and snow flake symbol was used in one of the concepts. In another, red and blue arrows to indicate warm and cold air was used in the service logo design.

In yet another logo design idea, red and blue abstract logo waves of air were used which later was selected and became the final logo design. The trick with creating service oriented logos is that the designer has to take into consideration the potential uses of the logo. Usually, the logo wold be used on a utility vehicle such as a service van. So it is important to show the client mock ups of the designs on a van to give the logo some context.