A&P Appledore Group Logo Design
The A&P Appledore Group, now known as Appledore International Ltd, is a company that provides a wide range of services aimed at improving the competitive position of ship builders and ship repairers around the world.
The Appledore International logo looks quite interesting. The shape signifies an inverted ship hull that is being repaired. It is a direct reflection of the kind of services the company provides to the marine industry. The two halves of the icon that also forms a huge A perhaps are meant to form the letters A and D. The color choice is very poor though. There is no connection to the sea or marine. Also the absense of a company name makes the Appledore logo look weak.
It is interesting to note that the company does not display it’s logo on it’s corporate website. Check out Appledor International website.
