Do you have a weblog for your SMB (small to medium business)? Want a no-cost, effective way to promote your weblog and thus your business? Do you have a couple of hours per week to spend doing a bit of promotion? The answer is Blog…
If video sharing helps promote products or services, how will you know if your online viral marketing logos campaign has created a positive impact? Laura Lorber of Startup Journal considers it a success if the campaign becomes a revenue generator. She cited the successful Will…
For small businesses struggling to maintain their businesses starting this year, this is indeed a good indication of brighter future. The Commerce Department has reported that for the second month in a row, consumer spending increased by 0.5 percent. According to a news article: In…
Seth Godin, a popular author and entrepreneur, has made an interesting observation about a “dumb” retailing practice of grouping things together according to brand names. This is dumb, and the web makes it obvious why it’s dumb. It’s dumb because it makes it easier for…
Most traditional advertising channels like TV Channels logos, radio, and print ads are costly for starting entrepreneurs given the limited financial resources. Today, the Internet has drastically altered the way we market products and services. In many ways, this new medium favors small businesses. All…
Inefficient customer service is slowly hurting established companies, giving small businesses opportunity to capture their already irate customers. According to a survey conducted by Hornstein Associates, only one-third responded to email inquiries by customers within 24 hours. Worst, the timely response rate dropped by about…
Although Baby Boomers are the biggest spenders today, the growing teens and tweens (8 to 12 years old) segments are the wave of the future. If you are catering to these segments, one of the best ways to connect and promote your brand is by…
