In today’s video I talk about the power of the right tagline or slogan for your business and the salient features of an appropriate tag-line or slogan for your small business. Using a few well known examples of brand taglines, I illustrate the importance of…
You may never have heard about Zee TV, but here’s why you should care about its TV Channel logo design: It is one of the most popular television channels in the world. Although it is a relevant newcomer to the global network scene (Zee TV…
Have you heard of the University of Mississippi? Even if the answer to that question is ‘no’, you have certainly heard of Ole Miss. This school is known throughout the nation by its distinctive nickname, and this nickname is the basis for the college’s logo…
We have seen a lot of super hero movies find great success in the theaters. The Green Lantern looks to be another in that line opening in the number one slot with over fifty million in ticket sales the first weekend alone. We won’t comment…
There is always that chance of being ‘discovered’ by a famous music producer, but for most musicians, the road to success is a long and challenging one. Thanks to the internet and social networking, musicians do not have to sit and wait for their big…
This site makes a remarkable first impression; where many charities focus on the need (via sympathy-inducing photos and information), Head2Heart is a website that promotes instead how easy it is to make a meaningful difference in the world. Run by nonprofit organization Collyde, the website…
Negative feedback is one of the only constants of the small business world. If your company deals with people, you can bet that some of them will be unhappy, no matter how hard you try to please them. If your brand has a sizeable online…
