CrawKids Clothing | Clothing Logos | Illustrative Logos | Rayne, LA 70578
Logo Design Project Summary: A clothing company looking to create a unique brand image by having a Crawfish in it’s brand label. CrawKids caters to children, right from 0 to 14 year olds. When the client came to Logo Design Works, they wanted to “stand out” kind of brand identity.
Utilizing a stylized drawing of a crawfish, the logo design was unique enough and yet related to the company name. Since the client wanted to use the logo not only the designer labels on the clothes but also on merchandising such as t-shirts, caps, bags etc.
But not following the trend - usually demure and subtle font treatments that the local competition were using, Crawkids was able to create brand awareness straight away. Further more, it was able to communicate directly to its target market of young children aged 0 to 14.
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