Some times I reflect on the state of the graphic design business today, particularly the logo design business and can’t help but wonder if by running a low cost yet high quality logo design service, we are actually reducing the value of what we do.

If you think abou it, it would seem that in a mad rush to get more business, online logo design companies are continually reducing prices to such an extent that the actual designers get paid peanuts for an essentially an important and skilled service.

A designer creates a logo for a company. He gets paid very little for doing this. Yet, the company that gets the logo is essentially getting an image to sell their services or products on.

The desigenr neither gets fame nor money, in this case. I am not saying all designers are unknown or that they would not get any fame at all. In fact this post was prompted by an article I was reading on famous designers.

Because of the way business is being conducted in the online world of the logo design companies, even clients do not have the respect that the designers deserve.

This entry was posted on Thursday, April 12th, 2007 at 8:35 am and is filed under Our Opinions. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.