2 Many Brands = 1 Big Mess: It’s hard to think of an industry in which branding is more important than in cell phones. People might buy a new phone for its capabilities, but they will only stand in line overnight to buy the phone…
Top 10 Guitar Logo Designs: Few of us play guitar, but almost all of us will recognize many of these logo designs. From industry leaders in guitar manufacturing to little known music teachers, these logos represent a wide cross section of the guitar industry. The…
Sci Fi/Syfy Rebrand a Year Later: Did It Work?: Branding and good design are necessary for even the strongest company. However, a cult classic cable television station cannot expect to overhaul their image without a lot of protest. This is what happened to the popular…
Kia Brand Finds Success in Gerbils: I am fairly confident that you would be familiar with the Kia hamsters. These spokes “people” for the newly released Kia Soul have given the car an instant cool factor and inspired an entire generation of young American adults…
Top 10 Similar Logos: Having a logo that is similar bordering on identical to another can be a branding nightmare. Because the entire point of a logo design is to set your company apart from the rest, it is highly important that they be entirely…
