If you are even minimally involved in the microbrew and home brewing world, you are probably familiar with the American Homebrewers Association. This organization has been representing and advocating for home brewers since 1978 and now has a sizeable following within the niche, with 27,000…
When deciding on the type of logo design that is right for a business, many people look to the future. What images and fonts will be ‘in style’ in the next few years? This is often the wrong way to approach the design process. A…
Coca-Cola, which is one of the largest and most successful brands in the world, recently celebrated its 125th anniversary. Diet Coke is a huge part of this success, currently claiming the title of the number three bestselling soft drink on the globe. Thus, Coca-Cola has…
Pitchfork is one of the up-and-coming music websites, offering a website, a concert series and a music video channel of the same name. The company has been growing steadily in both popularity and clout, and recently redesigned their logo to continue growing the brand.
We are used to seeing marketing for insurance companies everywhere—on billboards, in television, on the radio and more. Some of the companies have rather ingenious campaigns and recognizable characters such as the Geico lizard. Smaller companies with smaller advertising budgets have their work cut out…
Logo Bot Flavored Water Logo – There are many different reasons to rebrand and change your logo design, but a change in consumer base is probably the best. A logo is designed to appeal specifically to a narrow consumer base, so it is not a…
Educational logo design is a huge business. After all, there is a reason that most of us would rather go to Brown than to Chico State, and the price tag is certainly not it. We perceive a college based on its marketing, branding and sports.…
