Logo Design Blog

    
 


Logo Evolution Done Right

Logo Evolution Done Right

We write a lot about logo evolution, and many people may wonder why. The answer is simple: even the best brands must change to be more relevant to an ever-changing market. If your brand and logo design are going strong, rebranding can be a scary…




Marketing to College Students and Young Adults

Marketing to College Students and Young Adults

Marketing to college students and young adults of different age groups can be a challenge because it seems like each has their own sense of what they are looking for in a brand. Children and teens have such different preferences that there is almost no…


Professional Design is Essential to Branding

Professional Design is Essential to Branding

Americans are visual people, easily distracted and driven by whatever catches their eye. While this is not news to anyone who has lived in the United States for any length of time, a new report underscores the importance of professional design, such as professional logo…


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