Logo Design Blog

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Re-branding: New Logo, New Interest.

Posted on June 17, 2010 by Mash Bonigala
Posted in Branding Tagged

Rebranding success story can be a great way to generate new interest in an old product. Logo Designs or emblems can often date products, companies, or sports teams. When interest flags a revision of the entity’s image can generate new business or interest by adding…

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A Rebranding Success Story

Posted on November 5, 2009 by Mash Bonigala
Posted in Branding Tagged

Is your business stuck in a recession rut? If so, you may be interested in this rebranding success story. Infinity Studios, a website dedicated to Asian animation and graphic novels, was languishing in its corner of the internet when a rebranding consultant stepped in and…

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The Top 5 Rebranding Mistakes

Posted on November 2, 2009 by Mash Bonigala
Posted in Branding Tagged

Is your company feeling dated and irrelevant? Is your customer base dwindling? Rebranding may be the answer to your problems, but only if it is done correctly. Avoiding these five common pitfalls will help your business stay ahead of the competition even when going through…

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Apple: The Software Giant with a New Face

Posted on October 28, 2009 by Mash Bonigala
Posted in Branding Tagged

If your company is suffering from a lag in sales and ambivalent customer support, there is a lot to learn from computer giant Apple. There was a time just a few years ago when Apple computers were poised to become a relic, an artifact of…

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Logo Redesign Need Not be Radical

Posted on January 29, 2009 by Mash Bonigala
Posted in Logo Designing Tagged ,

The term “logo redesign” can be quite confusing to some business owners and graphic designers. After all redesign means to make a new sketch or alter the current theme so as to be better than the original. We crave for something innovative or very different…

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