Many books have been written about guerilla marketing, but few small business owners can define it. The same way a guerilla uses creativity to win a war, the small business owner can use ingenious and original methods to triumph over the competition. Here are a few ways you can use guerilla marketing to find success in small business.
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A small business blog can be a very powerful marketing tool. A blog allows your readers to follow your business in a day-to-day pattern, getting to know your values and even you. However, a blog that doesn’t follow the basic rules of small business blogging will be more of a dead weight than an asset. Here are five tips that should get you off to the right start.
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Creating Your Own Economic Recovery: Five Tips for Doing Business in Hard Times
Officials keep saying that the recession is over, but few small business owners would agree. Small businesses all over the country are feeling the effects of the economic downturn. Luckily, there are things that you personally can do to create your very own economic recovery.
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Being Your Own Boss: Five Ways to Motivate Your Most Important Employee
While there are many books focusing on how to motivate your employees, few discuss how to motivate the most important employee in your business: you. Unfortunately, even the best business owners sometimes feel discouraged and even lazy. Because you can’t afford to lose motivation even for a few hours, here are a few ways to keep your spirits and your work output high.
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Emergency Planning for Small Businesses: Five Ways to Be Prepared
Few small businesses think about emergency and disaster planning, but it is a necessary thing for companies of all sizes. Planning for an emergency or disaster will help you deal with an unfortunate occurrence should it arise, and make you feel more secure in the meantime. Luckily, effective disaster planning can be done in just five steps.
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