Many books have been written about guerilla marketing, but few small business owners can define it. The same way a guerilla uses creativity to win a war, the small business owner can use ingenious and original methods to triumph over the competition. Here are a…
A small business blog can be a very powerful marketing tool. A blog allows your readers to follow your business in a day-to-day pattern, getting to know your values and even you. However, a blog that doesn’t follow the basic rules of small business blogging…
Being Your Own Boss: Five Ways to Motivate Your Most Important Employee While there are many books focusing on how to motivate your employees, few discuss how to motivate the most important employee in your business: you. Unfortunately, even the best business owners sometimes feel…
Emergency Planning for Small Businesses: Five Ways to Be Prepared Few small businesses think about emergency and disaster planning, but it is a necessary thing for companies of all sizes. Planning for an emergency or disaster will help you deal with an unfortunate occurrence should…
