The United Nations has unveiled the official logo for the 60th anniversary of the Universal Declaration of Human Rights in 2008.
Designed by TBWA\South Africa, this logo design symbolizes the intention of this powerful agency to educate the people around the globe about our basic human rights such as the right to free speech.
Given the international importance of this new logo, TBWA\South Africa has conducted an internal competition to determine the most fitting logo for this historic event. The main direction to create a new design that will symbolize the codes of human rights in the global community and it must be independent of the current UN logo.
The winning logo designer Yolande Mulke still used the current UN logo as his inspiration. He adopted the laurel wreath and modified it to look like a person with outstretched hands. This, according to Mulke, creates the “feeling of peace and welcoming that the man with his arms wide open projects.”
Via BizCommunity.com












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