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Want to Know the Meaning Behind Car Logos?

Thu, Feb 21, 2008

Logo Design News

If you think that car logos of famous cars are stylish and timeless, you will be more amazed once you know their meanings and contributions to history. Good thing Neatorama has written a comprehensive blog post about the evolution of car logos.

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Discover why Audi uses four interlocked rings as its logo and the controversy behind Cadillac’s design based on a family crest of a minor aristocrat. These are just teasers of what you will discover in that evolution.

The brand Renault turned out to be the most fickle among car logos given the number of significant alterations it had implemented since the early 1900s. On the contrary, Ford is the most loyal to its original logo. So it BMW.

But I’m most intrigued about the dark past of the Volkswagen or the German phrase for “People’s Car”. It turned out this concept came directly from World War II scoundrel and military genius Adolf Hitler. I won’t be spilling the details here so check out Neatorama. But for someone who grew up idolizing that weakling yellow Volkswagen Beetle Autobot named Bumblebee in Transformers, I find it rather ironic and quite upsetting.

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This post was written by:

Mallesh - who has written 340 posts on Logo Design Blog.

Mallesh Bonigala, an entrepreneur since 1999, specializes in logo design, graphic design, branding, website design and content management applications.

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