Award Winning Logo Design Team
Client Name: Phyzoom
Logo Category: Information Technology Logos
Logo Type: Iconic Logos
Client Location: Columbus, Ohio 43212
Project Type: Bronze Logo Package
Project Summary:
PHYZOOM is a web-based product designed to be a marketing and business development resource for small to medium sized healthcare organizations such as independent physician groups, home care businesses and community hospitals. PHYZOOM integrates both the latest in web technologies with traditional healthcare marketing strategies in order to provide its customers with a consistent drum beat of communication to their local market.
Target Market:
Independent physician practices challenged with how to market their services and hospital logo. These physicians are typically Primary Care, Dermatology, Cardiology, Plastic Surgeons, Orthopedics, Urology, etc.?
Design Review:
Phyzoom was modern, hi tech, and innovative, so the client wanted the identity to be upbeat with all the latest trends and have a distinct web 2.0 logo design look. The symbol we came up with, consisted of the letter “P” with a medical symbol incorporated cleverly into the negative space of “P”. The medical symbol was instantly recognizable, and had the ability to standalone and still get the message across as what the company did.
