What is Graphic Design and Why You Should Trust Your Designer
So you’ve started up a small business and you need some branding, some corporate identity. You want a logo designed, some business cards, maybe even a website theme. You want to hire a designer and can provide them the specs they’ll ask for.
Question is, after that, can you manage not to interfere, not to tell them that you could get it cheaper if your nephew did it. Most designers know what they’re doing. (Though if they give you the London 2012 Olympics logo, maybe you chose the wrong designer.)
If you’re inclined to micromanage, you need to watch this small compilation of YouTube videos about logo design and graphic design. Some are even funny, and most will shed a bit of light about what graphic designers do - including the variations in the logo design process. Enjoy. (Hover over the SplashCast player to see the navigation arrows - in case you want to skip a video.)
