Premium Eye-Care Optometry Brand

Premium Optometry-Healthcare brand located in North Dakota but with clients from around the world!

Elite Eye Care is a premium optometry clinic that evaluates, diagnoses, and treats eye conditions and diseases.

EEE also produces the highest quality prescribed glasses and contact lenses and sells frames and lenses for glasses.

The client wanted a unique brand identity that would stand apart from the competition. The result is a stunning brand mark treatment.


  • Brand Strategy
  • Logo Design & Brand Identity
  • Website Design

Location & Year

  • Bismark, North Dakota
  • 2018
elite eye care branding a

Brand Identity

To achieve a premium and unique look and feel, we created a logo design and brand identity that was totally unique and unlike the competition. Starting with a non-traditional layout for the logo design, we split the brand name into two tiers separated by 3 lines. The top and bottom lines have an icon of a pair of eyeglasses. The middle line has an icon of a heart.

elite eye care branding sign x
elite eye care branding x

In these photos, you can see how Elite Eye Care branding on different touchpoints of their clinic. The stunning brand identity stands out and creates impactful brand recall.

Amazing logo design and branding! I was given several great options and the designers were always willing to adjust according to my feedback. They also gave their professional opinions as wells. Much recommended!

Dr. Jessica KellerOptometrist