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The best way to get a professional company logo is to have a professional logo design team or logo designer create it for you. However, if this is not an option for you and your company, there are do it yourself logo design options available that will help you develop a decent, viable product. Here are just a few of the many alternatives.

Design Software.

The market is practically flooded with options for a logo maker, from general graphics programs that will allow you to create a variety of graphic design products to specialized logo software that makes creating software logos simple. While using logo software will never yield the custom product you would get from a professional, it is nonetheless a great option for people who can’t afford to outsource. Best of all, there are a variety of software development logos types available at just about every price point. You can choose to pay for the professional programs used by graphic artists or download one of the many freeware options available.

The downside of logo software is that they all require time to master and then more time to create the actual logo. Creating a logo requires not a fair amount of time, but also a great deal of knowledge about graphic design concepts such as balance and color use. Many find that it is more cost effective to outsource the job to a professional. At the very least, make sure your computer is capable of running the program and that you have the computer skills necessary to learn how to use it.

A Logo Template.

If you aren’t confident in your ability to master a logo software program in a short amount of time, a logo template may be more helpful. There are several logo template websites available on the internet that offer user-friendly templates for people with a variety of skill levels. Some even allow you to insert your company name for a simple logo. Others give a more customized product with options such as logo color modification and simple image choices. If for whatever reason a graphic artist or logo software is not an option, a logo template is a choice that works for many.

Are there drawbacks to using a logo template? Obviously, you won’t get an end product that is representative of your particular business. While the best logo template programs allow you to customize the brand name, color, and graphic, your logo will still be very general and likely very similar to many of your competitors. However, for some, time and money saved are worth the loss of distinctiveness and quality.

A Logo Generator.

If even a logo template sounds too complicated, there are also logo generator websites and computer programs that can generate a logo for you when you input the necessary information. A logo generator can be especially useful if you are looking for an animated logo or a 3-D logo for a website because many of these programs create logos of these (and other) types.

As you can see, there are many options for people determined to design their own logo. Whether you choose to use a professional graphic artist, logo software, a logo template, or a logo generator, what’s most important is that you end up with a logo that will help your company succeed.

Mash Bonigala

Mash B. is the Founder & Creative Director of Logo Design Works. Since 1998, Mash has helped thousands of businesses express their brand messages through creative and award winning logo designs.